The editor’s pick
Waterfall or bidding? Start with the question, not the buzzword.
Two ways to connect demand. A practical way to think about the trade-offs before changing your setup.
Read the storyField notes for the next chapterTHE TIONADS JOURNAL / VOL. 01
The Impression
Thoughtful reads for people building
the next generation of apps.
4 stories to explore
Waterfall or bidding? Start with the question, not the buzzword.
Two ways to connect demand. A practical way to think about the trade-offs before changing your setup.
Read the storyTwo revenue numbers. One much better conversation.
When SDK events and network reports disagree, a shared definition is more useful than another spreadsheet.
Read the storyYour first impression deserves a proper rehearsal.
A practical SDK launch checklist, from test devices to the moments between loading, showing and rewarding.
Read the storyLess dashboard hopping. A better weekly growth ritual.
A focused review of volume, value and player experience can turn a wall of metrics into one useful next move.
Read the storyA little perspective.
A lot of possibility.